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Startup Equity Essentials gives founders a clear, practical foundation for understanding how ownership really works—so you can structure your company wisely, protect long-term value, and get investor-ready. This course breaks down equity without the jargon, helping you make smart decisions about formation, ownership, compensation, and dilution as you grow. Whether you’re hiring your first team member or preparing for your first raise, you’ll learn the essential tools to manage equity with confidence.

key topics

EQUITY FUNDAMENTALS
— Craft a solid equity foundation—share classes, founder splits, vesting structures, and the early decisions that shape long-term control and value.

STRATEGIC CAP TABLE MANAGEMENT
— Build, track, and evolve a cap table that supports smart decision-making, models dilution clearly, and grows with your company.

INCENTIVE STRUCTURES FOR TALENT AND ADVISORS
— Design high-impact equity packages—options, RSUs, RSAs, and performance incentives—that attract top talent and keep teams aligned.

INVESTOR READY EQUITY STRUCTURE
— Prepare your equity setup to withstand investor scrutiny, avoid common red flags, and position your company for a smoother, more successful raise.

STARTS: xxx

LENGTH: 6 Weeks

FORMAT: Self-paced + Live Office Hours

OFFICE HOURS: Weekly, Txxx

OFFERED: Once a year

PRICE
HarvardAE Members $399

Non Members $499

Subscription Elegible

Does not include transaction fees. No refunds.

Enroll Now

Who should TAKE THIS COURSE

founders & CO-FOUNDERS

Why: To set up ownership correctly from day one and protect long-term control and value.

Startup Operators, CFOs & Business Leads 

Why: To manage equity, model dilution, and support fundraising with clarity and accuracy.

Early Team Members & Advisors

Why: To understand how equity works, what fair compensation looks like, and how their ownership can grow over time.

Features

  • This course provides a comprehensive and engaging learning experience, combining pre-recorded sessions, expert presentations, thought-provoking case studies, and interactive group discussions. Designed to deliver practical insights and actionable strategies, this immersive program equips you with the knowledge and confidence to navigate complex challenges and propel you toward success.

  • This course emphasizes the power of peer learning through collaborative, small-group sessions. By engaging with fellow entrepreneurs and business leaders, you’ll exchange insights, tackle challenges, and refine strategies in real time. These peer group discussions foster diverse perspectives, offering fresh ideas and practical solutions to complex problems. This collaborative approach not only deepens your understanding but also builds a supportive network of like-minded professionals to help you succeed long after the program concludes.

  • This course features expert guest speakers who bring real-world experience and deep industry insights to the table. By learning directly from accomplished professionals, you’ll gain valuable perspectives on navigating challenges, seizing opportunities, and achieving success. These sessions provide a unique chance to hear practical advice, ask questions, and connect with leaders who have excelled in their fields. This access to expertise not only enhances your knowledge but also inspires new strategies to apply in your own journey.

  • As part of this course you’ll gain exclusive access to a dedicated learning portal, where all course materials, insights, and resources will be available for 30 days after the program concludes. This extended access allows you to revisit key learnings, dive deeper into the content, and apply what you've learned at your own pace. It’s an invaluable tool to reinforce your knowledge and ensure you maximize the impact of the course on your journey.

  • Our 60- and 180-day check-ins help you stay accountable, refine your strategy, and ensure your Go-To-Market plan is turning into measurable traction.