Optimization is a word that keeps many entrepreneurs up at night, and gets them out of bed in the morning. It’s also an ideal that you strive for when launching any business model. Andrew Percey, founder of a Google Ads management firm, is here to help you take advantage of this often overlooked but game-changing tool with his simple, 5-pronged plan for how to make Google Ads work for you.
Thousands of startups pop up each year in the US, but over 80% of them do not make it through their second year. For every entrepreneur that sets out to solve a problem, what separates the successful startups from all those who fade away? From harnessing the power of Google Ads to building viral social media campaigns, just having a good idea is not enough in today’s increasingly digital world. And once you’ve built that great business, knowing how to sell your product or service is essential.
The Startup Code @ HAE is a 4-part series designed to give every entrepreneur a crash course in how to stand out and get noticed.
The Startup Code 4-part series covers:
5 Ways to Test & Optimize Your Business Model with Google Ads
TikTok 101: How to Build Your Brand and Create Virality
Growing Your Business with Mr. LinkedIn
How to Create Brilliant Products (& Services) That Sell
Meet the speaker:
Andrew Percey is the founder of Prometheus PPC, a full-service Google Ads management firm for B2B and B2C businesses. He has over 15 years of experience in corporate marketing and PPC (Pay Per Click) advertising. In his career he has helped more than 100 businesses and MIT startups succeed with Google Ads, work he finds to be a fascinating mix of technical analysis and creative testing. He has 2 engineering degrees from MIT and holds 8 US patents.
Learn more about his work at https://www.prometheusppc.com/.
HAE Members Free
General Admission $10
Harvard Students (school-issued email ID) $5
RSVP Members/General Admission
RSVP Harvard Students with school-issued email ID
For more information email info@harvardae.org
Membership is $49 a year. To join go to: www.Harvardae.org/join
Please note that registration for this event closes 1 hour prior to the start of the session.

